Professional Search engine optimisation for Stoke-on-Trent

Helping your business succeed

  • Increase sales

    Increase sales

    We help customers find your easily and before the competition.

  • Customised service

    Customised service

    We tailor our service to meet the needs of your business.

  • Website Design

    Website Design

    We design beautiful mobile ready websites.

  • Our unique formula

    Our unique formula

    Our ranking formula can help boost your sales.

  • We rank you highly

    We rank you highly

    Increase your online visbility.

  • Grow your business

    Grow your business

    We help bring in new customers

In Focus SEO Stoke on Trent helps businesses get more customers and make more money. We’re based in Staffordshire and love helping all sorts of local businesses succeed, so whether you’re a builder, an accountant, a solicitor or a shop looking, we’re here to help. We’re Google employee who knows this business inside and out.

So how exactly do we help businesses get more customers? Well, we focus exclusively on SEO (search engine optimisation) and employing techniques that we’ve developed in house, that Google love. In a nutshell, we are specialists. By ranking our that we work with above their competitors on Google’s search results pages, it means that not only can their customers now find them easily but they find them before the competition. After all, the number one spot on Google gets almost 50% of all customers.

So why is In Focus SEO different from the other companies out there?

To us you aren’t just another number, you’re our new partners. We’re in this business for the long run so we believe in developing close and long lasting business relationships. It’s in our interest to see you and other businesses that we work with succeed and we love to help you to do this. We really believe that our SEO can transform businesses, it’s why we got into this!

So what can we do for our customers

Well, we can either make changes to the website that you already have or we can start from scratch and build you a fully SEO optimised new one that’ll work on mobile devices too…plus it’ll look really good, if we do say so ourselves (and we do!). For a completely free quote, feel free to give us a call on 01785 503745

We keep our customers in the loop and happy

We strongly believe in providing excellent customer service to our SEO Stoke on Trent customers, it’s one of the cornerstones of our business. We always make sure that we keep you up to date on the progress we’re making, that’s why we provide monthly reports on exactly what we’ve been doing. Transparency is paramount to us because it gives our customers peace of mind.

So why is SEO important to businesses in Stoke on Trent?

Take a look at the chart on the right that shows how many people click on the first few ranking positions of Google.

What this means for your business is that if your an accountant and there are 1000 searches a month for accountants in your area, then your website could reasonably expect around 400 of these people going to your site.

So, let’s break the SEO process down in to steps. First, we do our homework.


Here we put on our detective hats and look at what the other people who you’re competing with are doing. We find out key-words they targeting? Then we find out exactly why they’re on the first page and how to clone and beat what they’re doing. Here we also figure out exactly how many extra customers a month you could reasonably expect and how difficult it’ll be to get you in the top position.


We either analyse your existing website and carry out/suggest the necessary changes, or if you wish we build you a brand new, beautiful and fully SEO optimised website that is ready to rank highly on Google straight out of the box.


This step depends on consistent hard work. We employ our tried and tested SEO tactics to rank you highly within search engines and keep you there. It’s so important to get this stage right.

Some companies make this stage a dark art and never really tell you what’s going on, they often do things that can damage your site’s reputation and how it ranks. Or they don’t do much at all.

Not us though, we explain to you what our SEO is doing and why we’re doing it. We aim to establish you as an authority in your industry whether you’re a plumber, solicitor, doctor, electrician or a shop.

We work with Stoke-on-Trent businesses new and old

Our SEO work can establish businesses. We know that as a new business, it can be tough to break into a market, well not anymore! Most searches for businesses these days are done via Google, this means that when we rank you on the first page you’ll beat the competition for business, whether they’re old or new. We can start off your business the right way with one of our beautiful, fully SEO optimised websites, or work with one you may already have.

We also work with established businesses, both big and small. These companies often aren’t seeing the results they thought they would from their website but rather than writing it off, they’ve come to us for search engine optimisation that will bring in new customers and get them more business than they ever thought possible.

So what are you waiting for? Call us for a FREE quote for SEO in Stoke-on-Trent 01785 503745 reach us at or fill in the contact for HERE. We’re based at Suite 4, South Courtyard, Dunston Business Village, Dunston, Stafford, Staffordshire, ST189AB.


SEO Stoke on Trent

by Nathan Morgan

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SEO click through percentages

SEO click through percentages